KFC Little Migratory Birds Fund,Empowering "Little Migratory Birds" for comprehensive development, accompanying growth with love

The "KFC Little Migratory Birds Fund", jointly established by the China Children and Teenagers' Fund and KFC China in 2016, continuously focuses on improving the living conditions of children who are migrant, left-behind, and other children in need. In 2023, the Fund launched the "Little Migratory Birds Fund Care Upgrade Plan for Children in need," expanding the program to a broader group of children in distress in urban and rural areas.

In 2024, the initiative further collaborated with women's federations at various levels to distribute care funds to 1,000 children in need across 14 provinces in China, and engaged volunteer groups called "Little Migratory Bird Friends" to build an extensive and robust care network for them.

By the end of 2024, KFC Little Migratory Birds Fund has accumulatively

donated RMB 40million+,
distributed 1.1million+ children's books,
benefiting 6million+ childern in need.

Additionally, the project introduced the "Little Migratory Bird Parent-Child Academy," which features a series of online courses designed by experts in psychology and education to enhance the communication between parents and children.