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Privacy Policy

The Yum China website (, hereinafter referred to as the “Site”) is committed to protecting the privacy of individual users. Given the nature of the Internet, the Site will inevitably interact with you in either a direct or indirect manner. Our Privacy Policy terms explain in detail how we collect, use, and protect your personal information. You can view our detailed privacy terms below.

Non-personal Information
We will use your IP addresses to collect certain non-personal information, such as the type of browser or operating system you use, and to provide you with the domain name of your ISP to optimize the pages displayed on your computer screen. Collecting this information enables us to collate and track all traffic to our website, and to find more ways to improve our various web services.
Personal Information
When you participate in activities on the Yum China website, under your consent and confirmation, this Site will require you to disclose certain personal information via user registration or other similar online forms. The personal information collected includes:
1 Personally identifiable information: your name, gender, age, date of birth, phone number, mailing address, email address, and so on.
2 Personal background information, such as family situation or your marital status.
Please understand that without your prior consent and confirmation, we will not use the information that you disclose when participating in certain activities on the Site for other purposes.
However, please be aware that such conditions may not apply under the requirement of the government and laws as stipulated in Article 6.
Information Security
1 The Site will strictly manage and protect your information. The Site will use appropriate technologies to ensure your personal information is not lost, stolen or tampered with.
2 If necessary, the Site will commission professional technicians to process the information in our computer system. Should this occur and the Site informs you of the commission, and you do not take the initiative to express your opposition within a stipulated period of time, the Site will presume that it has your consent.
However, please be aware that under Article 4.14 of this policy, you have the right request that we stop processing your information.
User Rights
1 You are entitled to the following rights with regard to your personal information:
1.1 Inquire or request for access at any time;
1.2 Request to add or amend information at any time;
1.3 Request to delete information at any time;
1.4 Request to stop computer processing and use of the information.
2 With regard to the above rights, Yum China website provides you with related services. If you have any queries about this statement, please do not hesitate to contact us.
Limitations of Use
The Site may use the personal information beyond the previously stipulated scope only under the following circumstances:
1 with your written consent;
2 to protect you against any imminent danger to your life, health or property;
3 to prevent any significant damage to the rights of others;
4 to promote public interest without compromising your major interest.
Disclosure of Personal Information
If government agencies request the Site to disclose personal information in line with legal procedures, the Site will provide the requested personal information for the purpose of public safety in accordance with the requirements stipulated by the law enforcement agencies. For any disclosure in this nature, this Site will be entitled to a waiver.
Privacy Protection of Minors
1 The Site will establish and maintain reasonable procedures to protect the confidentiality and security of the personal information of minors. This Site declares that any minors under 16 years old must obtain the verified consent from their parent or legal guardian (hereinafter referred to as “Guardian”) to participate in any and all online activities.
2 The Guardian should bear the primary responsibility of protecting the privacy of minors on the Internet.
3 The Site collects personal information of minors with the sole aim of addressing highly specified demands. Once the demand has been met, the Site will immediately delete the information from its record and will not retain it for further use.
4 Without the consent of the Guardian, the Site will not use the personal information of the minor, nor will it disclose or transfer any personal information that may help identify the minor to any third party. When the Site collects the name of the Guardian or the minor or other Internet communication information for the sole purpose of obtaining the consent of the Guardian, it must take the initiative to delete such information if it fails to obtain the consent in a reasonable period of time.
5 With the consent of the Guardians, the Site will be able to collect the personal information of the minors. The Site will provide the Guardians with:
5.1 opportunities to review the collected personal information of their children or wards;
5.2 opportunities to reject requests to further collect or use the personal information of their children or wards;
5.3 approaches to change or delete the personal information of their children or wards.
6 The Guardians reserve the right to reject any request made by the Site seeking further contact with their children or wards.
7 The sole purpose of collecting personal information from minors is to ensure their safety when participating in online activities. The Site pledges that it will not require the minors to provide additional personal information in order to qualify themselves for any online activity.
Beyond the disclaimer stipulated in Article 6, the Site is also entitled to a waiver of liability under the following circumstances:
1 Personal information is leaked because you shared your user password or registered account with others.
2 Personal information is leaked, lost, stolen or tampered with due to any force majeure that affects normal operation of the Site, such as Y2K, hacker attack, computer virus invasion or attack, and temporary closure of the Site under government regulation.
3 Any leakage of personal information, related legal disputes and consequences caused by other sites the Site links to.
Yum! Consulting (Shanghai) Co Ltd reserves the rights to revise and update the Privacy Policy of the Site.
Please contact us